Cosmetic dentistry in Rugby · the honest guide
Smile makeover in Rugby: what it actually includes, and what it costs
Written by Dr Nikkita Heer and Dr Jasmeet Heran, cosmetic dentists at Rugby Smiles · Reviewed September 2026
The short answer: a smile makeover is not one treatment, it is a plan built from four or five, and in Rugby it costs anywhere from about £640 for a clean and whitening to £4,200 for six porcelain veneers. The price is decided by what your teeth need, not by a package, and every route has a written price before anything starts.
People arrive with a feeling rather than a request: I hide my teeth in photos, I want them straighter and whiter, I want the chips gone. A smile makeover is the plan that turns that feeling into two or three specific treatments in the right order. Here is what goes into one, the combinations we actually build, what each costs here, and how to decide how far to go.
Not sure what you need? Take the 60-second smile treatment finder.
The building blocks, with our prices
Hygiene clean, £92
Airflow lifts tea, coffee and wine stain in thirty minutes. For a surprising number of people this is most of the makeover, and it comes first in every plan because everything else works better on clean teeth.
Teeth whitening, £550 or £600
Changes the colour of the teeth themselves, to a guaranteed B1 shade with the home kit. Always before bonding or veneers, never after, because resin and porcelain do not whiten.
Composite bonding, £250 a tooth
Chips, worn edges, small gaps and uneven lengths rebuilt in one visit with no drilling. The front six is £1,500 and it is the classic finishing touch after straightening.
Invisalign, from £3,250 all-in
Straightens crowded, crooked or gappy teeth almost invisibly. Every package includes free whitening, Vivera retainers and twelve months of aftercare, so straightening and whitening is one price.
Porcelain veneers, £700 a tooth
The most complete change a single tooth can have: shape, shade and symmetry, in handmade porcelain over two visits. For teeth that bonding cannot fix, or people who want fifteen years without a polish.
Crowns and implants
Where a tooth is broken down or missing, a crown at £700 or an implant from £3,000 becomes part of the plan. Cosmetic work is planned around them so shades match.
The order matters: align, whiten, bond
Nearly every good makeover runs in the same sequence. Straighten first if the position is the problem, because moving teeth changes what bonding or veneers would need to do, and often removes the need altogether. Whiten second, once the teeth are where they will stay, so the shade is settled. Bond or veneer last, matched to the whitened shade, so the resin or porcelain does not end up darker than the teeth around it. Doing it in the wrong order is the commonest way people spend twice.
“The best makeovers are the ones where the dentist talked you out of something. If whitening and two bonded edges get you what you wanted, that is the plan, and it is a fraction of the price of six veneers.”
Dr Nikkita Heer and Dr Jasmeet Heran, Rugby Smiles
Five real combinations, and what they cost here
The refresh, about £640
Airflow clean £92 and Boutique home whitening £550. Stained but healthy teeth in a good position. Two visits, no drilling, done inside a month.
The smile line, about £2,050
Whitening £550, then composite bonding across the front six, £1,500. Chips, worn edges and slightly uneven lengths, in two visits a fortnight apart. The most common makeover we do.
Straight and white, from £3,250
Invisalign with the whitening included. Crowding, gaps or a crooked front tooth. Four to eighteen months depending on the package, then Vivera retainers to keep it.
Straight, white and finished, from £4,750
Invisalign from £3,250 with whitening included, then bonding on the front six at £1,500 to perfect the edges once the teeth are straight. The full change without touching enamel.
The porcelain smile, £4,200 plus whitening
Six porcelain veneers at £700 each, whitening first so the porcelain is matched to your brightest shade. For heavily discoloured, worn or misshapen front teeth. Two visits with a preview in temporaries.
Rebuild first, then cosmetic
Where teeth are broken down or missing, crowns at £700 and implants from £3,000 come first. The cosmetic layer is planned around them so it all matches at the end.
All figures are our published per-tooth or per-package prices added together. There is no makeover surcharge, and 0% finance over 12 months is available on any of them. UK smile makeover prices run from around £1,000 for whitening and light bonding to £15,000 and beyond for a full porcelain plan, so these sit at the honest end.
What decides your price
- The health of your teeth and gums first: decay, gum disease and worn fillings are treated before any cosmetic work, and that is priced separately and honestly.
- How many teeth: bonding and veneers are per tooth, so six front teeth cost less than ten, and one chipped tooth costs £250, not a package.
- Whether the position needs changing: Invisalign is the biggest single item in most plans, and also the one that most often removes the need for veneers.
- Materials: porcelain costs more than resin because a laboratory makes it, and it lasts longer and does not stain.
- What we can leave alone: the cheapest tooth in a makeover is the one that did not need anything.
Will I look done?
It is the biggest fear we hear, and the answer is in the design. Veneers and bonding are made tooth by tooth, matched in shade, shape and translucency to your face, and the shade we aim for is your own teeth at their brightest, not a television white. Before anything permanent, you see it: bonding is sculpted in front of you, and porcelain veneers are previewed in temporaries you wear for a fortnight and can change. Bonding or veneers? and our veneers page cover how each looks close up.
How the plan comes together
Free consultation
Photos, a look at what bothers you, and an honest conversation about which of the building blocks would fix it, including the cheaper one. You leave with a written plan and every price on it.
The sequence
Clean, then straighten if needed, then whiten, then bond or veneer. Each step is priced on its own so you can stop at any point with a finished result.
The finish
Retainers if you straightened, a polish every six months, and the trays to top up your whitening. A makeover is kept as well as made.
Not sure which building blocks you need? The 60-second smile treatment finder gives an instant steer with prices, and the cosmetic dentistry page has the whole menu.
Questions people ask
How much does a smile makeover cost in the UK?
From around £1,000 for whitening and light bonding to £15,000 or more for a full porcelain plan. At Rugby Smiles a refresh is about £640, a bonding smile line about £2,050, Invisalign with whitening from £3,250, and six veneers £4,200.
What is included in a smile makeover?
Whatever your teeth need from a short list: a hygiene clean, whitening, composite bonding, Invisalign, porcelain veneers, and crowns or implants where teeth are damaged or missing. Each is priced on its own.
Can I get a smile makeover on the NHS?
No. Cosmetic treatment is private everywhere in the UK. Treatment for disease, such as fillings or extractions, may be available on the NHS, but not the cosmetic layer.
How long does a smile makeover take?
A refresh, a month. A bonding smile line, a fortnight. Anything with Invisalign, four to eighteen months depending on the package. Veneers, three to four weeks over two visits.
Can I pay monthly?
Yes. 0% finance over 12 months on any plan, subject to status, and longer terms are available on larger plans.
Do I have to do everything at once?
No. Each step is priced and finished on its own, so you can do the clean and whitening now and decide about bonding later without losing anything.
Which is cheaper, bonding or veneers, for a makeover?
Bonding: £1,500 for six teeth against £4,200 in porcelain. Veneers last longer and resist stain; bonding is reversible and repairable. Many makeovers use bonding on some teeth and porcelain on others.
A written plan with every price, before you decide anything
The free cosmetic consultation looks at what bothers you, shows you what each option would look like, and gives you a written price for every route, including the cheaper one if it would do the job.
Read next: what veneers cost · what bonding costs · what whitening costs · cosmetic dentistry in Rugby · Rugby Smiles Dental Clinic · 3 Newbold Road, Rugby CV21 2LQ · 01788 579 577